Posts Tagged ‘Jetstream’

What a day. Illness and holidays have hit our sportsdesk workforce like a nuclear apocalypse, leaving a few brave souls to preserve the future of society (or ‘the paper’ if you aren’t coming with me dramatically).
I have been wiped out to be honest, but continue to be spurred on by the success of the basketball section of our website (ww) which continues to grow it’s audience figures. What I need to do now is figure out a way to male more people watch the longest running weekly episodic video blog in Chester Chronicle history, Jetstream. It’s on the same page and all suggestions on how to increase viewership will be given serious consideration. Leave a comment to offer your input.

It took some creative thinking and a lot of work to prove the benefits but finally I have my journey into the digital journalism future underway.

Jetstream, my video blog, is still the longest running weekly episodic video blog in Chester Chronicle history, standing as it does currently at four entries.

But they have been well received and their audience is growing. This coupled with the content we fill the website with (www.chesterchronicle.co.uk/cheshire-jets) is generating many more web hits than the old Jets channel used to.

While it does not really enter the realm of the football club coverage, which has a lot more visitors, we are no longer relying on just one sporting entity to draw visitors to our site and, in my opinion, the Jets section is maybe setting the pace a little in terms of the diversity of content.

Competition of course is healthy but the main thing is that organising, filming and editing these Jetstream videos is making me ever more proficient in skills which I hope will ensure that I am able to sustain an entire career in journalism as digital markets grow and print products face new challenges.

And the fact I get to cover basketball, a great sport that I have always loved, is simply an added bonus.

As my quest to build broadcasting credentials into my journalistic skills base increases so the Jetstream video blogs (which can be seen at www.chesterchronicle.co.uk/cheshire-jets) improve in quality.

Last week I was at the Echo Arena, a place sponsored by my employers for which I had a valid media pass. So I was caught off-guard when a tall gentleman (not a basketball player) with an earpiece (security) came over and asked what I was doing filming outside.

On one hand I was glad to see they take security so seriously at the Echo Arena. On the other, I am not sure what sort of security risk (as that was the reason he cited for needing to check me out) he felt a slightly paunchy man in a floral shirt standing in front of a camcorder with a clipboard posed.

I never got to the bottom of that so please, answers on a postcard.

Nevertheless I got my interview with one of the latest Cheshire Jets imports, Quemont Greer, and I have to say that despite the fact the club wants the publicity we provide, I still feel they are being incredibly welcoming in the access they provide to players and coaches.

I believe football could learn a lot from that openness, as players become comfortable with the media and rather than needing expensive training to bat back questions they will be able to provide eloquent answers without getting themselves into trouble.

In the summer I was courtside as Luol Deng starred for Team GB and now I spend Sunday evenings courtside with the Jets against the cream of the BBL Championship. I’m sure there are worse jobs in the world…

I know, for those of you who read this during what I call the Kindergarten sessions, I haven’t been posting as regularly as I used to.

But now I’m breaking big news. I have been working on the Chester Chronicle’s new improved Cheshire Jets coverage and thanks to some technical assistance from internet wonder kid James Shepherd I can now reveal that the first two editions of the Jetstream Cheshire Jets video blog are now online to view at www.chesterchronicle.co.uk-cheshire-jets

This is already the longest running weekly episodic video blog the Chester Chronicle has ever broadcast and that is a record I believe may never be broken. Nevertheless we plough forward and new episodes will be uploaded to the website weekly along with match reports and all the great coverage that the Chronicle is now building a reputation for.

If you like basketball, if you like Cheshire Jets, and if you need to know what’s going on, you need…

THE JETSTREAM.